Want to Go Full-Time in Network Marketing? Read This...

By Robert and Sheri Blackman

The TRUTH About Personal Development in Network Marketing!


Here's some training that you've probably never heard before...

At the ripe ole' age of 54 I've been in the Network Marketing Profession since I was age 18, or 36 years.

I grew up with "Old School" teachings in Warm Marketing.

Guys like Bill Britt and Paul Miller of Amway taught me.

I sat front row taking notes from those men.

I would get in a mini-van and drive 24 hours from Oklahoma City to Raleigh, North Carolina to a three day event or what they called "Britt School".

That's where you get your mindset changed to where you either quit the business the first few hours or you become a "lifer" like I have.

We all hear about "Personal Development" but what does it really mean in the Network Marketing Business Model?

Let me tell you what it is first, then I will dispel some myths and maybe encourage you to try something different.

Here's what Personal Development really is in Network Marketing:

1) You have to change, period.

You may be a big wig or top dog in your current profession. You may have been all-state in High School. You may have gotten a scholarship to college. You may run a bank branch. You may love "people" and teach somewhere. None of that matters "pre-Network Marketing". Nothing and I'll repeat with the emphasis on the word "NOTHING" you've done in your past can have you prepared for the journey of financial independence in Network Marketing.


Here's why.

Network Marketing is a different animal than any other business model.

Your asset is people.

Not you.

You are not the asset.

9 times out of 10 you are the problem.

You will get in your way more times than not.

You are not the message.

If you try to be the message you will be chewed up and spit out in less than a year.

You are the messenger.

You are the servant.

You are part of the team...especially if you are leading a team, you are part of it.

Most people are not prepared for this servant/leadership role.

It's the most difficult thing you will ever do in your lifetime.

Dealing with people that is.

If you come into this business unprepared I guarantee you will find yourself in a few months or even a few years laying awake at night doubting yourself and hating people.

Not all people, mind you.

But, you will equate PAIN with people, which is the beginning of the end for you as a Network Marketer.

Nothing in life prepares you for this.

For "disloyalty".

"Disloyalty Robert?"

Yes, here's why.

The PREMISE of collecting customers and reps in your organization is the "belief" or "hope" they will stay FOREVER with you.

They will buy forever.

They will build forever.

Nothing is further from the truth.

This leads to me point number two.

2) You must be prepared for your leaders to leave you.

It sounds nuts, I know.

If I hadn't been in this business for 36 years as a rep, a consultant and company owner, I wouldn't want to believe that statement either.

Just like in a marriage, you think, hope and pray it will last forever.

Yet, over 50% of all marriages end in divorce don't they?

Just think of all the time, money and energy it takes to get married and "it" has a 50%+ failure rate.

Think on that for a while.

Now, think about Network Marketing.

Honestly ask yourself what you believe the failure rate should be in our business model?




I will admit to you today that the most difficult time in my life is when I had been a full time Network Marketer and then had to go back and get a job.

Why did I have to do that?

First time the company I was with closed with zero notice.

Second time my upline raided my downline and took them to a new program overnight...without inviting me!

We tried and scramble and get everyone on our team into a new program, but just like when you turn on the lights in a dark closet, the bugs ran everywhere.

The amount of cross soliciting was blinding!

People on my 50th level were calling me asking me to join with them in their new deal.

It was insane.

This is where you will believe "disloyalty" begins.

But, in reality, it's not.

They are "Independent Contractors".

They are not a franchisee.

They are not your children.

You cannot tell them what to do and when to do it.

That's a humbling experience.

When I had a $50,000 a month check I thought, wrongly so, that I had massive influence. Like the size of my check and organization implied my importance.

That I could send out an email, or get on a conference call and EVERYONE would follow me.

A small percentage did, but the larger percentage didn't.

That's humbling as hell!

You have to know this as truth in this business model.

Yes, yes, yes, I know about the people who are at the top of the big companies who never have to worry about this.

They are few and far between.

They are not the norm.

They are shielded from this fact by "mere math".

They have so much volume and so many people under them that they can indeed never hit a lick again!

But, that's not you, is it?

I can tell you that's its possible that will be you one day, but the odds are against it.

So, in the meantime, get used to leaders leaving and it either crushing your personally, or damaging your commission check so much you can't pay your mortgage or car payments.

I know, I've lived that.

You prepare for this in a couple of ways.

#1 - Keep your job while you're building your business. I teach to quit your job only when you have a years salary in the bank and a monthly check bigger than your take home pay. Then, and only then, can you quit your job. That's the safest way to protect you and your family. I've done it wrong, so I know first hand what it's like to sit in bed at night knowing that every check you just wrote is going to bounce and that you have no income coming in. Furthermore, you know that it make take you months to find a decent job. Been there, done that, have the t-shirt to prove it. This is NOT a place you want to be. Especially, if you have a family!

#2 - Keep recruiting customers and reps. Never stop. Even if it's only one a week. Keep fresh blood coming in. Don't get lazy, like I did, and camp out over your group and on your check. The scary thing is when you do that at first nothing bad happens. It takes months, even a year or two to show up. Your inactivity won't appear now. It will appear later. And, when it appears it will have no mercy on you.

Personal Development in Network Marketing is not just about you.

You and your team needs to be doing it together!

Yes, you need to read and listen to self-improvement books and audios DAILY. In your car. When you take a walk or work out. All of my kids know when they drive with me they will be listening to something "Motivational"! They roll their eyes at me. They ask to go with Mom later or catch a ride with a friend! They don't know what they don't know.

Your job is to develop into YOUR potential and encourage and teach others to do the same.

Be that with their health or their wealth, or hopefully both.

Your job is to find and develop leaders in your organization.

Knowing that there's a possibility that they will leave you and your company one day and possible take everyone with them.

Seasoned leaders know this.

That's why they are still prospecting.

They understand if they stop growing and they stop prospecting, eventually their checks will decrease and they might even disappear one day.

Part of your personal development journey is to fully understand the business model of Network Marketing.

Network Marketing is about people.

It's not about you.

So, you have to become an EXPERT on people.

Just like a coach, you have to know your players!

All coaches at the high school, college and even pro levels keep learning.

Even those that win championships get fired in a few years if they have a losing season, correct?

Personal Development's goal is to help you WEATHER the reality of the "up's and down's" of Network Marketing.

If you are not prepared for them you will fall off the wagon and you may never be able to work up the courage or the strength to get on it again!

Ever heard someone say:

"I'll never do a Network Marketing Program again...ever!"

Why is that?

They stopped their Personal Development journey somewhere along the way.

They possibly "sat on their check" and got mad, like a spoiled child when it up and walked away! (that description fits me for sure...guilty as charged!)

After 36 years I've made about every possible bad move a business person can make.

I've expected people and this business model to do things that were have my check grow every month and nobody ever leaves.

Get rid of that mindset.

Prepare for them leaving you...leaders and non-leaders.

Prepare for the storm.

So, when winter arrives you have plenty of firewood, food and blankets.

It not, it will run you out of this terrific business model and you'll become another statistic that blames the Profession instead of yourself!



Robert Blackman

(405) 833-6899